Amethyst is mainly found in Brazil, Uruguay and Zambia. Amethyst jewelry holds a majestic appeal that's known to be timeless and universal. The amethyst gemstone displays a beautiful hue of purple, ranging from very light to very dark. With purple being the primary color of royalty, amethyst has enjoyed an unwavering popularity dating back thousands of years. Because royalty has always loved the color purple, amethyst and diamond pendants abound in the ornaments of ancient Egyptians and Greeks as well as the British Crown Jewels. An amethyst and diamond pendant was said to have a sobering effect on the wearer for those over-excited by love's passion. Amethyst has symbolized peace, protection and tranquility. It is durable and can be worn every day which makes the amethyst a most desirable gemstone!